How to Choose the Right Size for the 9960L Wedding Dress
By Wedding Dresses | Bridal Gowns | Allure Bridals | Published: 2026-10-26
Category: How-to Guides
Learn how to measure yourself accurately, interpret the 9960L size chart, and plan alterations to ensure a perfect fit for your Allure Bridals gown.
Quick Answer
To choose the right size for the 9960L wedding dress, take your bust, waist, and hip measurements and compare them to the Allure Bridals size chart, ordering the size that matches your largest measurement. Plan for alterations to fine-tune the fit, especially in the bodice and length.
Why Accurate Measurements Matter
The 9960L features a fit-and-flare sheath silhouette with a decadent sequin and beaded lace bodice. This style is designed to hug your curves, so getting the right size is crucial for both comfort and appearance.
Fit-and-flare gowns have less fabric to hide sizing mistakes, and the intricate beading on the bodice makes alterations more complex. A precise initial size reduces the need for extensive adjustments and helps preserve the dress's design.
Understanding the Size Chart
Allure Bridals size charts list measurements for bust, waist, and hips. Your dress size is determined by the largest of these three measurements. If you are between sizes, it's usually safer to order the larger size, as taking in a dress is easier than letting it out.
Remember that bridal sizes often run smaller than typical ready-to-wear clothing. Don't be alarmed if your bridal size is a size or two larger than your usual dress size—this is normal and not a reflection of your body.
Planning for Alterations
Even with accurate measurements, most brides need some alterations. The 9960L's beaded bodice and shimmering tulle skirt may require specialized skills, so choose an experienced seamstress familiar with beaded fabrics.
Common alterations for this style include hemming the length (especially if you're petite or wearing heels), taking in the sides for a snugger fit, and adjusting the straps or neckline. Always schedule alterations after the dress arrives, as final measurements should be taken with the undergarments and shoes you plan to wear.
Step-by-Step Sizing Guide
- Measure Your Bust, Waist, and Hips: Wear a non-padded bra and lightweight clothing. Measure around the fullest part of your bust, the narrowest part of your waist, and the fullest part of your hips, keeping the tape snug but not tight. Have a friend help for accuracy. Take each measurement twice and use the larger value if they differ.
- Compare with the Allure Bridals Size Chart: Find the size where your bust, waist, and hip measurements all fit within the chart's ranges. If you fall between sizes, choose the larger size. If one measurement is larger than the others, order based on that largest measurement. Never order based on your usual clothing size—bridal sizes run smaller.
- Consider Your Height and Heel Choice: The 9960L is a floor-length sheath gown. If you are taller than 5'9" or plan to wear high heels, you may need extra length. Allure Bridals gowns are typically designed for a standard height with heels, but confirm with the retailer if you have concerns. If you are very tall or petite, ask about custom length options before ordering.
- Order and Plan for Alterations: Once your dress arrives, schedule a fitting with a professional seamstress experienced with beaded fabrics. Bring the undergarments and shoes you plan to wear. Expect to need some adjustments, especially in the bodice and hem. Book alterations at least 4-6 weeks before your wedding to allow time for multiple fittings.
- Final Fitting Check: At your final fitting, move around, sit, and dance to ensure the dress stays in place and feels comfortable. Check that the beaded bodice doesn't pinch or gap, and that the hem is the right length for your shoes. If anything feels off, speak up—it's easier to fix before the big day.
About the 9960L
- 9960L: Paired with a shimmering tulle, a decadent sequin and beaded lace bodice creates the perfect fit and flare sheath silhouette. The form-fitting silhouette and detailed bodice mean precise sizing is essential; alterations on beaded fabrics require extra care.

9960L
